NEW CASTLE INSTITUTE - UK USA CERTIFIED TRAINING PROGRAMS IN LAHORE PAKISTAN - Public Relations And Event Planning Training


Public Relations And Event Planning Training

Events play an important role in economic development and social well-being, and can help achieve other business objectives like community cohesion, branding appreciation and corporate reputation improvement. This growing and changing industry allows professionals to use their communication, marketing, social media, and project management skills. In this course we will explore the event planning domain through case studies, field trips (when possible), research results, and hands-on activities and exercises.

NGO Project Management

Course Outline:

  • Explain the foundations of event management
  • List the steps in creating and featuring an event
  • Develop a step-by-step process for planning an event
  • Implement methods to evaluate an event
  • Describe the functions of Public Relations (PR) in a changing environment
  • Explore the range of communications techniques and tools available
  • Apply various resources in order to manage logistics
  • Event Photography & International Event Planning
  • Wedding Planning Event Technologies
  • Event Venue Management, Hospitality & Catering
  • DJ, Short Films Production
  • Plan communications activity to meet client need
  • Identify the role of a PR professional in supporting the image and reputation of the organization.
  • Develop personal communications effectiveness
  • Launching International Exhibitions, International Destination Weddings
  • Lighting and Sound Management, Digital Marketing for Events
  • Conference Management, Interpersonal Skills
  • Personal development for Leadership and Strategic Development in Events
  • Crisis, Risk and Strategic Change Management in Events
  • Recognize how to communicate effectively with the internal and external publics of the organization.

PR And Event Benefits

  • PR attracts public interest, new business enquiries and referrals
  • Audiences are more likely to trust messages coming from an objective source 
  • PR can be an economical way to reach a large audience in comparison to paid for advertising
  • Customers respond positively to joint case studies and the response they get

Our Certified Skills & Trainings are available throughout the year in LAHORE, ISLAMABAD & DUBAI. We provide 100% Practical Skills & Project Based Trainings. Opportunities for internship and job for Select candidates and their placement on international projects.

International Skills